Things we're reading around the web
5 Non-discount promotion ideas for Black Friday Cyber Monday

AUTHOR: BRETT GATSBY

There are lots of articles telling you the million ways you can discount products for BFCM, but this article is helpful because there are a handful of ideas that don’t require deep discounts to attract shoppers.


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Black Friday Marketing: How To Prep for Your Business

AUTHOR: MAILCHIMP

MailChimp provides great advice in this concise guide to prepping for the biggest shopping day of the year. Make sure to scroll to the bottom to see the Black Friday FAQ section which answers some common questions.


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15 Black Friday and Cyber Monday Promotional Marketing Ideas (2023)

AUTHOR: LIZZIE DAVEY

This article from Shopify assembles 15 of their best BFCM guides that each focus on a different strategy you can take with your marketing for this crucial time of year. Pick and choose which guides to read in detail.


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9 Powerful Lifestyle Habits of the World’s Healthiest People

AUTHOR: CHRISTINE WINDER

There are millions of articles about how to lead a healthier life and they usually focus on eating better and exercising. We love how this article is more than that. With a recent surge of interest in Blue Zones, this short read pulls together nine habits you can easily integrate into your daily life.


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Tech executives are the latest retail C-suite gold rush

AUTHOR: MARIA MONTEROS

We are seeing many retailers embracing tech lately, but it’s becoming more apparent that they are realizing this needs to be a part of their long term strategy which requires putting qualified people into key roles.


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